GA4 & GTM Audit and Modernization

Fix your Google Analytics setup and make it trustworthy

Most GA4 implementations are incomplete, misconfigured, or collecting data no one uses. We audit your current setup, identify tracking gaps, fix conversion measurement, and build reports that stakeholders actually trust.

What You Get

  • Complete audit of current GA4 and GTM implementation
  • Event mapping and tracking plan documentation
  • Conversion tracking fixes and enhanced measurement setup
  • Custom dimensions and metrics configuration
  • Looker Studio dashboards connected to GA4
  • QA process for ongoing tracking validation
  • Training for marketing team on GA4 reporting

PostHog Implementation & Product Analytics

Full product analytics with funnels, cohorts, experiments, and feature flags

PostHog is the most powerful open-source product analytics platform available. But power means complexity. We design your tracking plan, implement events properly, set up funnels and cohorts that answer real business questions, and train your team to use it independently.

What You Get

  • Tracking plan tailored to your product and business model
  • Event taxonomy and property standardization
  • Client-side and server-side instrumentation
  • Funnel analysis for key conversion paths
  • Cohort definitions for retention and engagement analysis
  • Feature flag strategy and A/B testing framework
  • Session recording configuration with privacy compliance
  • Custom dashboards for product, growth, and executive teams
  • Team training and playbook documentation

ClickHouse Analytics Warehouse

High-performance analytical database for event data at scale

When you outgrow product analytics tools and need raw query power, ClickHouse delivers sub-second queries on billions of rows. We architect your warehouse, model your event data, optimize query performance, and connect it to your BI tools.

What You Get

  • ClickHouse architecture design (self-hosted or ClickHouse Cloud)
  • Table schema design optimized for your query patterns
  • Event data modeling with proper partitioning and indexing
  • Ingestion pipeline setup from your event sources
  • Materialized views for common aggregations
  • Query performance tuning and monitoring
  • Cost optimization and capacity planning
  • BI tool integration (Metabase, Grafana, Superset, etc.)
  • Documentation and operational runbooks

Jitsu Event Collection & Routing

Unified event collection with flexible routing to any destination

Jitsu acts as your event collection hub, capturing events from web, mobile, and server-side sources and routing them to PostHog, ClickHouse, BigQuery, or any other destination. We set up collection, configure routing rules, and ensure schema governance across your entire data pipeline.

What You Get

  • Jitsu deployment and configuration (cloud or self-hosted)
  • Client-side SDK integration (web, iOS, Android)
  • Server-side event collection setup
  • Destination configuration for multiple analytics tools
  • Schema governance and event validation rules
  • Transformation pipelines for data enrichment
  • Backfill processes for historical data
  • Monitoring and alerting for pipeline health

Databuddy Cookieless Analytics

Privacy-first analytics with zero cookies and full GDPR compliance

Databuddy is an open-source analytics platform that delivers accurate insights without cookies, consent banners, or privacy concerns. At just 3KB, it's 65x faster than GA4 and provides real-time analytics, conversion tracking, and session replay—all while being 100% GDPR compliant by design.

What You Get

  • Databuddy deployment (cloud or self-hosted on your infrastructure)
  • Cookieless tracking setup—no consent banners required
  • Real-time analytics dashboard configuration
  • Conversion funnel and goal tracking setup
  • Custom event tracking for key user actions
  • Session replay with privacy-safe configuration
  • Web Vitals monitoring (LCP, FID, CLS)
  • Feature flag integration for controlled rollouts
  • Team training and documentation

Analytics Infrastructure Setup

Deploy tracking solutions in your own datacenter or with major cloud providers

Take full control of your analytics data with self-hosted deployments. We set up PostHog, Matomo, ClickHouse, and other open-source tools in your own infrastructure—whether that's your datacenter, AWS, Google Cloud, Azure, or other providers. Your data never leaves your control.

What You Get

  • Infrastructure architecture design tailored to your scale and requirements
  • Deployment on your choice of platform: own datacenter, AWS, GCP, Azure, Hetzner, or others
  • PostHog, Matomo, or ClickHouse self-hosted installation and configuration
  • Kubernetes or Docker-based deployment with auto-scaling
  • SSL/TLS setup and security hardening
  • Backup and disaster recovery configuration
  • Monitoring, alerting, and log aggregation setup
  • Cost optimization and capacity planning
  • Operational runbooks and handover documentation

Attribution & Growth Analytics

Understand which channels and campaigns actually drive revenue

Cookie deprecation and platform reporting gaps make attribution harder than ever. We build custom attribution models that connect ad spend to actual revenue, model CAC and LTV accurately, and give marketing teams the insights they need to allocate budget effectively.

What You Get

  • Multi-touch attribution model (position-based, time-decay, or data-driven)
  • Marketing data integration from all ad platforms
  • First-party tracking strategy for cookie-less measurement
  • Conversion API implementations for Meta, Google, TikTok
  • CAC and LTV modeling by channel and cohort
  • Incrementality testing framework
  • Marketing mix modeling for budget allocation
  • Executive dashboards for marketing performance

Dashboards & Decision Support

Executive reporting with metrics that finance trusts

Dashboards are only valuable if people use them to make decisions. We design reporting that answers specific business questions, reconciles with finance, and gives executives the metrics they need without the noise they don't.

What You Get

  • Metric definition and governance documentation
  • Finance-reconciled revenue and conversion metrics
  • Executive KPI dashboards (weekly/monthly scorecards)
  • Departmental dashboards (product, marketing, sales)
  • Self-serve exploration tools for analysts
  • Alerting and anomaly detection setup
  • Dashboard maintenance and refresh scheduling

AI Analytics Assistant

Natural language interface for your analytics data

Enable your team to query analytics data using natural language. We implement AI-powered assistants similar to PostHog's Max AI that understand your event schema, create insights and dashboards on demand, write SQL queries, and help non-technical stakeholders explore data confidently without learning complex tools.

What You Get

  • AI assistant integration with PostHog or your analytics platform
  • Natural language query interface for product and customer questions
  • Automated insight and dashboard creation from conversation
  • SQL query generation tuned to your data schema
  • Session replay summarization and pattern detection
  • Context-aware analysis connected to your event taxonomy
  • Custom AI agents for your specific analytics workflows
  • MCP server integration for IDE and developer tool access

Training & Enablement

Make your team self-sufficient with your analytics stack

We don't want to be a dependency. Our goal is to build systems your team can own, extend, and maintain independently. We provide hands-on training, comprehensive documentation, and ongoing support to ensure knowledge transfer is complete.

What You Get

  • Hands-on workshops for each tool in your stack
  • Role-specific training (analyst, marketer, PM, engineer)
  • Video recordings of all training sessions
  • Playbooks and SOPs for common analytics tasks
  • Tracking plan documentation and governance guidelines
  • Troubleshooting guides and runbooks
  • Office hours support during transition period

Ways to Work Together

Choose the engagement model that fits your needs and budget.

One-Time Audit

Deep dive into your current analytics setup. We identify gaps, document issues, and provide a prioritized remediation roadmap.

  • 2-3 week engagement
  • Comprehensive audit report
  • Prioritized recommendations
  • Executive summary presentation

Implementation Project

Full implementation of a specific analytics capability, from tracking plan to deployed dashboards with team training.

  • 4-12 week engagement
  • End-to-end implementation
  • Testing and QA
  • Documentation and training

Ongoing Retainer

Analytics team on demand. We handle maintenance, new feature instrumentation, reporting updates, and ad-hoc analysis.

  • Monthly commitment
  • Dedicated analyst hours
  • Slack/Teams access
  • Priority support

Not Sure Where to Start?

Book a free 45-minute analytics review. We'll assess your current setup and recommend the right engagement based on your goals and timeline.